🔥 Richmond, VA May 2–3 is SOLD OUT. Next open cohort: Bigfork, MT July 25–26 — seats going fast. See All Dates →
NASM ApprovedACE ApprovedAFAA Approved ISSA ApprovedNCBTMB Approved 35+ Active Locations150+ Professionals Certified
🔥 Richmond, VA May 2–3 is SOLD OUT. Next open cohort: Bigfork, MT July 25–26 — seats going fast. See All Dates →
NASM Approved ACE Approved AFAA Approved ISSA Approved NCBTMB Approved 35+ Active Locations 150+ Professionals Certified
CNU Stretch vs. StretchLab

CNU Stretch vs. StretchLab Flexologist Training

License vs. franchise — that's the real comparison. CNU Stretch is a one-time license: no royalties, no territory restrictions, no required studio buildout, no FDD obligations. StretchLab is a franchise with ongoing royalties, multi-year contracts, and a published total investment of $269,019 to $610,224. Your gym keeps 100% of the stretch revenue under your own brand with CNU Stretch — or you sign a franchise agreement and operate as a StretchLab studio. Two very different paths.

Book a Free 20-Min Strategy Call →

Side-by-side: CNU Stretch vs. StretchLab

 
CNU Stretch
StretchLab
Format
Hybrid: 40+ online lessons + required two-day in-person hands-on intensive
Blended: 50-70 hours, in-studio + online instruction
Hands-on practical training
Required (full second day of supervised hands-on practice)
Yes (in-studio component)
Per-person training cost
$1,500 (Certification)
Included in employment with a StretchLab studio (not available for purchase by independent practitioners)
Business model
License (no franchise fees, no royalties, no territory restrictions)
Franchise (FDD-disclosed; royalties + territorial restrictions)
Total business-startup investment
$15,700 one-time License (gym/studio adds stretch as service in existing facility)
$269,019 - $610,224 total franchise investment + ongoing royalties (per StretchLab FDD)
CEU accreditations
NASM, ACE, AFAA, ISSA, NCBTMB (5)
Institute for Credentialing Excellence (ICE) — 5-year accreditation
Who can enroll
Anyone (gym owners, trainers, massage therapists, studio staff — Level I has no prerequisite)
Must first be hired by a StretchLab studio before enrolling in the Flexologist Training Program
Best fit for
Gym owners adding stretch as a service line; independent practitioners building a stretch practice
Aspiring Flexologists hired by an existing StretchLab studio; multi-unit operators willing to invest $269K+ in a dedicated studio buildout

All StretchLab facts sourced to public marketing pages. View StretchLab source page →

If you want to OWN a stretch service inside your existing gym or studio — without the $269K-plus franchise investment, the royalties, or the territory restrictions — CNU Stretch's licensing model is built for you. If you want to open a brand-new dedicated stretch studio under an established national brand, a StretchLab franchise is the path.

Book a Free 20-Min Strategy Call →

Frequently Asked Questions — CNU Stretch vs. StretchLab

Is StretchLab a franchise or a license?

StretchLab is a franchise. The brand operates under a Franchise Disclosure Document with a published total investment range of $269,019 to $610,224 and minimum cash and net-worth requirements. CNU Stretch is a license — a one-time investment with no franchise fees, no royalties, and no territorial restrictions.

Can I become a StretchLab Flexologist independently, without working at a StretchLab studio?

No. According to StretchLab's help documentation, all aspiring Flexologists must first be hired by a StretchLab studio before completing the Flexologist Training Program. The certification is tied to studio employment. CNU Stretch certifies independent practitioners and gym owners directly, with no employment requirement.

How does the in-person training compare?

StretchLab's Flexologist Training Program is 50 to 70 hours of blended online + in-studio instruction. CNU Stretch is a hybrid certification with 40+ online lessons and a two-day in-person intensive at CNU Stretch HQ in Dover, DE or at a host gym. Both include hands-on supervised practice.

What about CEU accreditations?

CNU Stretch is an approved continuing education provider with NASM, ACE, AFAA, ISSA, and NCBTMB. StretchLab's Flexologist Training Program holds an Institute for Credentialing Excellence (ICE) accreditation. The two credentialing pathways serve different purposes: CEU credit toward maintaining an existing personal-training or massage-therapy credential vs. a standalone studio-employment certificate.

Which model lets a gym owner add stretch as a revenue line in their existing facility?

A CNU Stretch License covers a gym or studio for a one-time $15,700 investment, includes certification for up to 5 staff annually, and lets the gym deliver stretch therapy under its own brand inside its existing facility. A StretchLab franchise requires opening a dedicated StretchLab-branded studio with a published total investment of $269,019 to $610,224.

Ready to add stretch therapy to your gym?

Book a free 20-minute strategy call. We'll review your facility, your goals, and whether CNU Stretch's Certification or License is the right fit.

Book a Free 20-Min Strategy Call →

Ready to add $10K–$25K/month in stretch revenue?

Book a Free Strategy Call →