Hiring stretch therapy staff is the single most important decision you’ll make when building a gym stretch program. You can have the best marketing, the right pricing, and the perfect table setup — but if the person delivering sessions isn’t competent and confident, the program won’t hold. This guide walks

One of the most underutilized boutique gym growth strategies right now is stretch therapy and the numbers back it up. Last year, across our three gyms, we generated $465,343 in stretch therapy revenue. The year before that it was $270,495. That’s 72% growth, and stretch therapy was the single biggest