Gym and studio owners most often describe CNU Stretch as a new recurring-revenue line and a retention tool. In these videos, owners describe results such as $2,000 in recurring stretch revenue in the first two weeks (Ayn Toppin), more than $3,000 a month within six months (Tonya Moorehead), and an open house where half of 16 attendees bought stretch packages on the spot (MUVFit Personal Training).
Doug Malam
Owner, Montana Athletic Club & Elysian Institute Recovery Center · Bigfork, MT
After 34 years serving a tight-knit community, Doug chose CNU Stretch over every major stretch franchise to launch Elysian Stretch — real results without huge startup costs.
Ayn Toppin
Owner, semi-private training studio & CrossFit box · Western Massachusetts
Full interview. Facing flat margins and underused space, Ayn was ready to close a gym — then stretch therapy created a new revenue stream within weeks.
Gerry Washack
Owner, four personal training studios · Coachella Valley, CA
Adding a recovery service kept clients longer and let Gerry's coaches earn more without grinding out more hours or adding more classes.
Tonya Moorehead
Owner, personal training studio · Richmond, KY
Tonya wanted something nobody else in the market was doing. Stretch therapy filled the studio's recovery gap — and now some clients come in just for it.
Scott Wilson & Matt Thoma
Results by Design (15+ years) · Louisville, KY
A 15-year gym whose members are mostly 50 to 80 added stretch therapy to help them keep hiking, skiing and moving freely outside the gym.
Evolve Fitness
Training facility, 16+ years in business
How a high-end training facility added a new revenue stream in a single certification weekend — including the doubts the team started with.
Jennifer Wright
Owner, Emersion Gym
Jennifer's aging members were struggling with knee, hip and back pain. CNU Stretch gave the gym a sustainable way to bring them real relief.
Georgina Benu & Joannah Fernandez
Founders, Alinea Stretch Studio · Dominican Republic
The story behind opening the Dominican Republic's first dedicated stretch therapy studio with CNU Stretch.
Adam & Deborah Hammet
Owners, Serious Results Personal Training (17 years) · Flower Mound, TX
As their semi-private clients aged, Adam and Deborah added stretch therapy for client health and safety — and gained a new stream of revenue.
Shannon Kim
General Manager, MUVFit Personal Training · Nashville, TN
Shannon sent coach Kathy to get certified. Their open house booked 16 clients, and half bought stretch packages on the spot — a "no-brainer."
LaTasha Reneé
Owner, five clubs in the Bay Area · Bay Area, CA
With 30+ years opening clubs from the U.S. to Cairo, LaTasha certified the whole team in stretch therapy.
Kelley Tate
CEO, Genesis
Kelley shares the impact adding stretch therapy has had on the gym.
Kim
Fitness Director, P2P Transformation Center
Kim on how CNU Stretch added a new element to semi-private sessions, group training and mobility clinics.
Zach
Gym owner
Clients had come back from stretch franchises injured, so Zach was wary. The problem turned out to be the training, not stretch therapy — CNU Stretch showed how to do it right.
Guide Personal Training
Personal training studio
How Guide Personal Training launched a stretch therapy service with CNU Stretch.
StrongBody Fitness
Fitness studio
Always looking for ways to add value for clients, StrongBody Fitness saw stretch therapy as the next avenue.
Evolved-PT & E-Town Fitness
Certification host gyms · Elmhurst, IL
Right after certification weekend: the team did extremely well, and the clients were ecstatic.
Kelley Tate
Gym owner, Genesis
Kelley on the value stretch therapy brings to a gym — the short version.
Kim
Fitness Director & new stretch therapist
A fitness director on becoming a certified stretch therapist.
Ayn Toppin
Owner, CrossFit gym · Western Massachusetts
Ready to close the CrossFit gym, Ayn added stretch therapy — and got strong client demand and a new revenue stream within weeks.
Ayn Toppin
Owner, CrossFit gym · Western Massachusetts
$2,000 in recurring revenue in the first two weeks — and the system tweaks it took to handle the volume.
Ayn Toppin
Owner, CrossFit gym · Western Massachusetts
Even at lower price points, CrossFit members embraced the new offering. Visibility inside the space made the difference.
Ayn Toppin
Owner, two gyms · Western Massachusetts
Stretch therapy now drives a good share of revenue across two gyms — without any external marketing.
Ayn Toppin
Owner, two gyms · Western Massachusetts
Why Ayn chose in-person certification over online: the whole staff trained together as a team and launched right away.
Ayn Toppin
Owner, CrossFit gym · Western Massachusetts
The turning point: deciding to go all-in and invest in the staff to keep the CrossFit gym from closing.
Tonya Moorehead
Owner, personal training studio · Richmond, KY
More than $3,000 a month in recurring revenue within six months — outpacing the studio's nutrition program.
Tonya Moorehead
Owner, personal training studio · Richmond, KY
Six months after launch, 20% of Tonya's clients come exclusively for stretch therapy — no training at all.
Tonya Moorehead
Owner, personal training studio · Richmond, KY
With no similar service nearby, stretch therapy filled a gap in the local market and brings in new customers.
Tonya Moorehead
Owner, personal training studio · Richmond, KY
Launching fast kept the excitement high — clients shared their results and brought in more people.
Tonya Moorehead
Owner, personal training studio · Richmond, KY
CNU Stretch shifted Tonya's focus beyond training toward how the body actually heals.
Gerry Washack
Owner, four personal training studios · Coachella Valley, CA
More revenue, happier members who swear by it, and coaches who love the chance to add to their income.
Gerry Washack
Owner, four personal training studios · Coachella Valley, CA
Why stretch therapy and small-group personal training are a perfect match.
Georgina Benu & Joannah Fernandez
Founders, Alinea Stretch Studio · Dominican Republic
Client-focused, methodology-driven, results-oriented: why certifying the whole team matters.